There was a bunch of CTV hype leading up to the Olympic opening ceremony. That's fine, it's a big deal and they were free to advertise it.
The ads talked about comparisons to the Beijing opening ceremony and some of Britain's great history. Then, incredibly the announcer voices it may be Britain's finest moment?
hmmm Britain's finest moment you say. an Olympic opening ceremony. bigger than Trafalgar? more important than VE Day?
idiot CTV. who writes and edits the copy for these commercials? Great Britain has had great moments in its history. this over the top, overcommercialized olympic opening will not be Britain's finest moment.